RapidBlue Solutions is the leading European shopper analytics provider for offline locations. By collecting anonymous shopper data and analysing existing, customer owned, shopper data, we transform shopper analytics into actionable metrics about offline retail performance.
With backgrounds in engineering and statistical analysis, we pride in the accuracy of our data as well as the format we provide it in. Understanding analytics and how you can use it to impact the bottom line no longer has to be a complex, daunting task. Metrics produced by RapidBlue provide you with insights into the offline behaviour of your customers that you can understand, action and improve without having a degree in statistics.
Together, we’re bringing analytics to front-line business decision makers. For better business.